First of all, practicality is 100/100! Thermal jar, with a small compartment to separate the ingredient?! Next the lunch box comes with compartments, can totally imagine the strawberries and berries inside! Lastly, aesthetics? 100/100 again! However, just one improvement I hope to see would be the material of the separate compartment in the thermal jar to be more lasting, especially against the foldable spoon that comes with it. Toddler left scratches on it upon unboxing using the metal foldable spoon. :')